Lifestyle

Sustainability is no longer just a buzzword; it’s a necessity for businesses looking to thrive in today’s environmentally conscious world. While large corporations often take center stage in sustainability discussions, small businesses play a crucial role in making a meaningful impact. By adopting sustainable business practices, small enterprises can reduce their environmental footprint, attract eco-conscious […]

For many of us, starting the day without a cup of coffee is unthinkable. Whether it’s a rich espresso, a creamy cappuccino, or a classic drip brew, that morning caffeine fix is essential. But for coffee lovers, the reality is setting in that there is a significant coffee bean price increase and their beloved brews […]

During Stress Awareness Week 2024, held during November, the Health and Safety Executive (HSE) used the occasion to remind employers of their need to carry out their legal duty to prevent work-related stress and support good mental health at work. According to HSE figures, 17.1 million working days were lost to work-related stress in 2022/23. […]

The Irish hospitality industry, long a cornerstone of the country’s economy and culture, faces significant and varied challenges today. Known for its bustling pubs, cosy B&Bs, and unforgettable nights out, the industry is now grappling with a series of economic, social, and logistical pressures. Rising costs, labour shortages, and shifting consumer behaviours are causing strains […]

Here is a comprehensive guide to Budget 2025 – if you have any queries please contact us here at Hyland Johnson Keane. 

Building a digital lead generation strategy involves several key steps to attract, engage, and convert potential customers into leads. Define your target audience Understanding who your ideal customers are will help tailor your marketing efforts. Conduct market research to identify the demographics, preferences, and pain points of your potential customers. This information is crucial in […]

Most people have a fear of failure, and this can impede decision-making and stifle innovation. However, addressing this fear is crucial for effective leadership and fostering a healthy organisational culture. Effective managers embrace a growth mindset. This involves viewing failures as opportunities for learning rather than as definitive setbacks. Encouraging this perspective among team members […]

The approach that you take to managing your business often needs to change and adapt to changing circumstances. Situational leadership is a flexible and adaptive approach to managing teams, emphasising that there is no single best way to lead a team of people. The situational leadership model argues that effective leadership depends on the specific […]

Podcasts are a powerful tool that can help business leaders and brands to engage with their target audience. Although they have been around for a while, podcasts remain very popular, and businesses can utilise them as an effective marketing tool. The conversational nature of podcasts is their primary strength, and a branded podcast is the […]

Measuring the ROI from a marketing strategy is crucial for understanding its effectiveness as well as guiding future marketing decisions. Measuring ROI involves utilising data and analytics to provide accurate insights. It’s best to start by defining clear and measurable objectives, supported by data. The objectives could include increasing sales, boosting website traffic, or enhancing […]