The 2024 Budget is set to take place on 10 October 2023 – here are some predictions Paschal Donahoe, Minister for Public Expenditure, has said that the 2024 Budget is going to be ‘big’. The reason for this is likely due to the corporation tax windfall: corporation tax revenues are so high, the government is […]

Customers are constantly being bombarded with marketing campaigns from different companies. As such, captivating the attention and securing the loyalty of consumers has become a real challenge. Experiential marketing can help you to cut through the noise and reach your target market. Experiential marketing transcends conventional advertising by crafting memorable and immersive brand experiences. Experiential […]

Tackling your role in business with a marathon mindset can help you to focus on the big picture. Effective leadership requires more than just short-term thinking and quick fixes. Similar to running a marathon, successful managers need to cultivate a marathon mindset—an approach that emphasizes endurance, perseverance, and long-term goals. Goal Orientation Managers with a […]

The most effective managers make good use of their IQ (intelligence quotient) and EQ (emotional quotient). IQ is a measure of a person’s ability to solve problems, use logic, strategise, and understand complex ideas. EQ (also known as emotional intelligence) is the ability to relate to others, identify, assess, and regulate emotions in order to […]

Threads is a new social media channel created by Meta Platforms (formerly known as Facebook) which was launched in July this year. Threads went live on both the Apple and Android app stores in 100 countries and signed up more than 100 million users in its first week. Threads is linked with Instagram (which is […]